Hidden Message Fedex Logo. The fedex logo isn t just two different colors. One of my favourite logo designs of all time is the fedex logo design.
You probably already know the story behind the famous fedex logo and its clever use of negative space. Appropriately fred played himself. As lindon leader the logo s designer explained to fast company that arrow could connote forward direction speed and precision but beauty and meaning is in the eye of the beholder.
Assuming you are a designer and you have illustrator or similar software set fedex in futura bold.
Appropriately fred played himself. It makes you wonder how many other logos have hidden messages out there if you liked this post then check out part 2 of our famous logos with hidden messages part 2. As lindon leader the logo s designer explained to fast company that arrow could connote forward direction speed and precision but beauty and meaning is in the eye of the beholder. The second emblem with the hidden message stood out through its smart design that conveyed the ideas of movement precision and reliability.